Cost-Effective Targeted Marketing Solutions
With GROUNDS-DEK your sales message is delivered directly to 150,000 carefully selected grounds management and outdoor maintenance professionals nationwide.
Full circulation GROUNDS-DEK goes to the combined audience reached by the Park, Rec. and Schools Edition and the Landscape Edition.
Landscape Edition :
Reaches the entire universe of significant landscape contractors and landscape architects. Small lawn, yard and garden services are carefully excluded.
Park, Rec and School Edition :
Reaches national, state, county and municipal park and rec offices; public and private golf courses as well as golf course designers; resorts, campgrounds, amusement parks, airports and public works departments; schools, colleges universities who all have buying authority.
List Maintenance:
Prior to every mailing, the deliverabilty of the list is verified through 9-digit zip code match and CASS certified. The list is updated daily with direct request information and purged of non-deliverables. The entire list is updated regularly through the National Change of Address program and the USPS's Address Correction Service, which ensures that mailing addresses represent the most current information available.
Target Audience
Grounds management and outdoor maintenance professionals at facilities throughout the United States where large open spaces are groomed and maintained for recreational or commercial use.
Why Advertisers Use GROUNDS-DEK
- One program broadcasts your message in three media.
- Your message reaches potential customers when they are in a purchasing frame of mind versus a reading or learning mode.
- Your message is only reaching qualified decision makers. So when they respond, you know they are both qualified and interested.
Our Program Enhances Your Investment in Other Media:
- Drive traffic to your website.
- Attract customers to your trade show exhibit
- Reach 90% of your target market that does not attend the trade shows.
- Harvest the strength of your brand built
- Generate qualified leads
- Conduct Market Research
- Launch new products/websites
Testimonial
"We have been very impressed with the quality of the card and the quick response we have had. GROUNDS-DEK has opened up new territories that we previously had not entered with other methods of advertising. Thanks for a job well done!"
Newell Roundy,
Classic Recreation Systems

