Cost-Effective Targeted Marketing Solutions
About Us
Machalek Communications, Inc. was founded in March of 1987 by Jon Machalek at the age of 27. A second generation publisher, Jon sees the company’s mission quite simply... help companies, both large and small, identify and create new customers.
Over the years, Machalek has helped promote products and services for companies ranging in size from one man kitchen operations to giants including AT&T, 3M and IBM.
Machalek Communications, Inc. includes over 20 employees and publishes seven nationwide postcard advertising decks. We distribute more than 100 million postcards per year to over 800,000 qualified buyers. The company has further evolved to include additional sales lead generation services including list rental, email, and Internet marketing.
We attribute this growth to our commitment to your success. The culture of our company is to continuously strive to produce superior results while providing premier service to each other and to our clients.
We really do employ a TEAM of talented individuals
all focused on helping you generate new customers.
Top Ten Reasons to Participate
10. High Contact - Low Cost Marketing
Reach
your target market and buyers in High Volume,
giving you many "touches" for minimal
investment. It is a cost effective way to prospect
the entire niche market.
9. Generate High Quality Sales Leads
While buyers respond in various ways (online,
phone calls and mail) you know two things: they
are qualified and interested in your products
and offers.
8. Drive Traffic to your Website
The card deck format is increasingly used to
find your company online. The cards are easy to
flip through and set by a computer.
7. Drive Traffic to your Tradeshow Booths
Many of our
issues are timed to reach buyers BEFORE key
industry trade shows. Run in these issues to
increase your return on your tradeshow
investment.
6. Reach buyers in a "Purchasing" frame of mind
Buyers rip open the to find your offer vs. reading a magazine for the articles.
5. Each time you do a mailing,
receive a free web ad
On the corresponding reader website. Your
online ad will even include a link to your site,
your 800# and an email us button, putting
buyers directly in contact with you.
4. Direct Mail Diversifies
Your Marketing Campaign
Like any good investment, having a mix of
different mediums is vital to your success.
3. Amazing Customer Service
Our team is committed to your success! From
the first point of contact to designing your ads,
our team will create and execute your campaign
with the passion and knowledge of over 20 years in
direct marketing!
2. Custom Approach
No matter your goal, we will customize your
campaign to achieve them: Sales Leads,
Image Pieces, Mini-Catalogs, Online Ads and Email
Campaigns to name a few!
1. Results Based Marketing
Providing your best return on investment. You
"touch" 90,000 prequalified buyers in print,
including printing, postage, mailing list and
creative services for only pennies per contact.
Plus a variety of online options.
